Sales Manager – Mining Sector

About the role

A leading mining company, recruited by Shugulika Africa Limited, is looking for an experienced, results-driven Sales Manager to lead and grow its commercial operations across Tanzania and the wider East African region. The role covers sales strategy, market expansion, key customer relationships and revenue growth.

Key responsibilities

• Develop and implement sales strategies to achieve revenue, profitability and market share objectives.
• Identify and pursue new business in mining, construction, industrial, manufacturing and infrastructure sectors.
• Manage and grow relationships with key clients, contractors, distributors, consultants and project stakeholders.
• Lead the sales team in prospecting, client acquisition, account management and business development.
• Monitor market trends, competitors and customer needs; prepare sales forecasts, budgets and performance reports.
• Negotiate commercial agreements, contracts, pricing and terms.
• Coordinate with operations, production, logistics and finance for timely delivery.
• Run channel sales strategies through distributors, dealers and strategic partners.
• Manage sales pipelines, customer databases and CRM systems; track KPIs and act on underperformance.
• Mentor and develop the sales team, coach and plan succession.
• Represent the company at industry events and exhibitions.

Required profile

• Bachelor's degree in Business Administration, Marketing, Sales Management, Engineering, Mining or a related field.
• Minimum 7-10 years of progressive sales experience, including at least 5 years in a management role.
• Proven experience selling in mining, industrial, construction, building materials or manufacturing sectors; gypsum board products experience is highly advantageous.
• Experience managing sales teams and driving high-performance cultures.
• Fluent in English and Swahili; valid driver's license and willingness to travel extensively in Tanzania and East Africa.

Required skills

• Strong understanding of B2B sales, key account management and commercial negotiations.
• Excellent communication, presentation, negotiation and relationship management skills.
• Analytical skills, preparing and presenting sales reports and forecasts in Excel and CRM systems.