Public Relations Manager / Corporate Affairs

About the role

The Public Relations Manager will lead the development and execution of PR, communication and visibility strategies, ensuring consistent branding and effective stakeholder engagement across all channels.

Key responsibilities

• Develop and execute PR, communication and visibility strategies, including press releases, speeches and media statements.
• Build and maintain relationships with media houses, journalists and influencers; lead crisis communication and reputation protection.
• Strengthen corporate identity through branding campaigns, CSR initiatives, events and exhibitions.
• Manage digital communication channels such as social media, website and online content.
• Oversee production of PR, marketing and sales materials (brochures, corporate profiles, videos, product sheets).
• Identify and develop new business opportunities through networking, research and market intelligence.
• Maintain strong relationships with government bodies, regulators, strategic partners, business associations, communities and clients.
• Represent the company at external meetings, industry events, conferences and forums.
• Support the sales department with communication materials, presentations, proposals and marketing tools.
• Plan and coordinate exhibitions, product activations, corporate events and press conferences.
• Track KPIs for PR impact, brand visibility and stakeholder engagement; prepare monthly management reports.
• Manage communication and PR budgets efficiently while ensuring compliance with brand standards and regulatory guidelines.

Required profile

• Bachelor’s degree in public relations, communications, marketing, business administration or a related field.
• Minimum 5 years of experience in public relations, corporate communications, sales support or business development.
• Strong background in media relations, stakeholder management and commercial communication.
• Proven ability to identify and develop new business opportunities.
• Experience in corporate, FMCG, telecom, NGO or large‑enterprise environments is an advantage.

Required skills